A curated place-based DOOH package connecting luxury brands with Europe’s highest-earning professional audiences.
Luxury has always understood one principle: it grows closer to wealth – not louder in the mass market. ECN Luxe is built on that belief. Designed for premium brands seeking meaningful proximity to affluence, ECN Luxe is a curated Digital Out of Home package placing luxury advertising inside Europe’s most prestigious office towers, where High Net Worth professionals work, invest, and make high-value purchasing decisions.
Luxury Chooses Its Place
Luxury retail selects prestige streets. Luxury brands select prestige media. Today, prestige lives inside landmark office buildings.
From London’s Square Mile to key financial districts across Europe, ECN Luxe positions brands in refined foyers and lift lobby environments, premium architectural spaces that signal influence, success and modern status.
This is not scale for scale’s sake.
This is precision placement.
*Snapshot from our findings. Please see a downloadable version with all the insights at the bottom of this article.
Reaching the Top 1%
ECN Luxe reaches affluent professionals across finance, private banking. This is an audience defined by action:
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95% own a luxury watch
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66% intend to purchase a new luxury car
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29% fly First Class for leisure
They are active investors, global travellers and luxury buyers with deep brand literacy.
Landmark Buildings. Undivided Attention.
ECN Luxe comprises a hand-selected portfolio of architecturally elegant European office towers, workplaces for ultra-high-earning decision makers across quant trading, US law, investment banking and asset management.
Within each building, brands benefit from:
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Full-motion HD creative
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100% Share of Voice
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Zero clutter
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A controlled, premium environment
Luxury codes are respected: exclusivity, presence and refinement.
Owning the Right Window Alongside the core Luxe package, ECN introduces two ownership models designed to maximise impact:
Seasonal Windows
Exclusive ownership during commercially powerful moments such as banker bonus season, Fashion Week and peak festive trading, when influence and spending peak.
Brand Windows
Long-term exclusive ownership of a landmark tower, allowing brands to establish sustained presence within elite professional communities.
Luxury does not need ubiquity.
It needs the right moment. The right place.
Where Attention Meets Affluence
Luxury brands are defined not only by what they say, but by where they appear.
With ECN Luxe, brands are placed inside the modern equivalents of prestige streets, landmark office environments reaching Europe’s highest earners as they move through spaces that signal taste, success and influence.
This is precision.
This is presence.
This is the place for luxury.
To download the Luxe report please click the link below: